Context
Sports coordination usually happens across scattered groups and messages. The goal was to reduce planning friction while keeping the experience lightweight and social.
A mobile-first platform to join games, create matches, book venues, and chat with teammates — all in one guided flow.

Tech stack
Project Story
How we turned a fragmented sports planning process into a frictionless, social match-making and venue booking mobile experience.
Sports coordination usually happens across scattered groups and messages. The goal was to reduce planning friction while keeping the experience lightweight and social.
Users needed to quickly understand who is playing, where to meet, and what skill level is expected — without long forms or confusing steps.
We designed a guided match creation and discovery experience with early intent signals (location + skill), clear join/create actions, and chat at the moment commitment is confirmed.
Highlights
We structured the Play Amigos app around instant matchmaking, group coordination, and location-based discovery.
Location + skill-based discovery
Create-a-game flow with approvals
Venue booking embedded into setup
In-app chat and match coordination
Outcomes
The mobile platform resulted in rapid user adoption and minimized booking drop-offs through integrated planning.
Faster time-to-join for new users
Fewer drop-offs during match setup
Clearer expectations via skill signals
Ready to launch
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